Our Culture

Track&Field is a meeting point that connects people, products, and experiences centered around wellness and healthy living. Our efforts are only made possible by our team that is passionate about their work. Today, more than 600 specialists get involved in each stage of the process: from product development to final distribution. We believe a culture that values respect, collaboration, and business ethics, creates the best work environment for each individual employee. We hope to inspire the same love for movement in our clients.

Our Mission

What do we want?
To influence people to live an active and healthy lifestyle.

Our Vision

Why do we exist?
To create products and experiences that exceed customer expectations. We aspire to expand our presence within the Brazilian market as efficiently as possible.

Our Values

How do we do it?
With integrity, respect, collaboration, and business ethics: all of these areas coexist with customer success.

The passion for sports, the care with quality and the concern to always offer the best experience to the customer are genuine elements, which came from the founders, and which form the basis of Track&Field’s culture. The mission of connecting people to an active and healthy lifestyle guides all our initiatives and is experienced from the inside out of the company.

Fernando Tracanella – CEO

To put into practice and further strengthen our mission and values, we created a complete wellness ecosystem involving our products, events, stores and experiences that inspire people to be active, to include the practice of sports in their routine and to value physical and mental health care.

Fred Wagner, founding partner and CEO of TFSports