Our mission is to connect people with an active and
healthy lifestyle, while reinforcing our commitment
to innovation, excellence in products and services
and digital transformation.
1 Sell out refers to the volume of sales made directly to the end consumer at Track&Field points of sale, whether they are physical stores, franchises or omnichannel.
2 Adjusted Net Profit: exemption of applying IFRS 16 And non- recurring expenses.
3 Exclusion of the effects of IFRS 16 (effect of the exclusion of right-of-use depreciation expense and lease expense related to rents) and non-recurring expenses.
Our wellness ecosystem integrates products, events, stores and experiences. This model, supported by two main business fronts – Track&Field e TFSports – inspires people to move,
incorporate sports into their routines and value physical and mental health care.
4 main product lines: sportwear, watersports, accessories and footwear.
One stop shop: women, men, kids and teen.
TFC Food&Market: Cafeteria and mini-market with curated products aimed at healthy eating and supplementation.
A platform that integrates the entire events
ecosystems and well-being experiences,
providing street races; beach tennis tournaments; free online classes for different sports modalities;
in addition to the experiences
tfmall: Curated marketplace with premium
products oriented towards an active and
healthy lifestyle.
Track&Field has its own stores and franchises in
Brazil and Portugal, as well as an e-commerce
fully integrated with the physical
network. We combine exclusive technology,
performance, style and high quality in our
portfolio, with focus on providing comfort and
practicality for our customers’ daily lives,
for activities inside or outside the home.
8.2 million pieces produced in 2024.
Omnichannel Strategies: Ship from store and pick up in store model representing 69.2% of total online sales in the period.
Growth in E-commerce:
42.5% growth in online sales, with emphasis on the integration between digital and physical channels.
NPS (Net Promoter Score) of 81 points.
Recognition for Excellence in Retail: 1ˢᵗ place in the IBEVAR 2024 Ranking.
Designed to complement our customers’ experience with social spaces integrated into the stores, TFC Food&Market ended the year with 12 physical stores in six states, serving more than 16 thousand customers on average per month, with an average annual NPS of 92 points and an annual growth of 63% in revenue.
TFSports is part of our branded wellness
experience ecosystem, with a broad portfolio of
events and initiatives that connect our
customers to an active and healthy lifestyle.
Among the actions, free classes, in-person
modalities, running circuits and the Track&Field
Open Beach Tennis stand out, which reinforces
our performance in beach sports.
Events held: 3,625 events and experiences.
People registered: 391.7 mil people registered for events on the platform.
Santander Track&Field Run Series: street racing circuit stages, bringing together a large number of participants.
Track&Field Open Beach Tennis: several stages throughout the year, with an unprecedented edition in Cascais, Portugal.
Track&Field Experience: in-person events focused on sports such as yoga, running, cycling and dancing.
Continue em Movimento (Keep Moving): free online classes that aim to streamline access to well-being.
TFSports Digital Platform: 868,795 users, consolidating itself as a digital sports hub, with 7,988 registered trainers.
Inclusion in Sport: Partnership with Achilles International Brazil, which provided participation between athletes with disabilities and guides in the Run Series races.
NPS (Net Promoter Score) of 82.8 points.
Created to offer
consumers acess to brands and categories
that complement the
core portfolio.
+249%
of revenue increase compared to 2023
+122%
of portfolio increase, with the entry of brands such as Deuter, Reebok
Shokz, among others
+308%
growth in the infinite showcase channel, driving cross-channel
connectivity and expanding acessa to the premium portfolio
We are a meeting point that connects people, products and experiences focused on well being
and healthy living. This connection is only possible thanks to the commitment of our team, which,
at the end of 2024, was made up of 1,826 employees in our own operations.
Committed to mitigating impacts and generating value, we have a 2025
Sustainbility Plan, which incluides eight voluntary and qualitative commitments
distribuited across three pillars of action:
People; Products and Experiences; and Environment
| COMMITMENTS | ACTIONS |
| Promote and foster initiatives connnecting society an active and healthy lifestyle. | • Continuation of the partnership that TFSports established witch Achilles International Brazil; • Support for social impact projects related to sport, health and well-being; |
| Encourage our employees to have a more active and healthy lifestyle; promote a culture of sustainability and a more diverse and inclusive work environment. | • Internal communication plan to promote a sustainability culture. • Continued implementation of the Diversity action plan; |
| Redesign and expand our socio-environmental assessment program for the domestic textile Supply Chain. | • Expansion of the assessment of social criteria for new suppliers in the national textile chain and transportation companies; |
| Make our ESG initiatives more transparent for investors and customers | • 2023 Annual Report published, addressing TCFD standards. • Sustainability Policy developed, validated by the Sustainability Committee and Board of Directors and published . |
| COMMITMENTS | ACTIONS |
| Search for alternatives and solutions with socio-environmental attributes for products and experiences. | • Assessment of the feasibility of implementing raw materials with sustainability attributes; • Launch of the Aeris sneaker, which featured recycled material in the upper. |
| Lead initiatives that contribute to increasing the products and material use cycle. | Structured reverse logistics program for clothing. Pilot will be implemented in 2025. |
| COMMITMENTS | ACTIONS |
| Monitor, reduce and neutralize* scopes 1, 2 and 3 greenhouse gas emissions. | • Preparation of an inventory of GHG emissions, which will support the definition of emission reduction targets. • Neutralization of 119 tCO₂e, referring to scopes 1 and 2 emissions in 2023. |
| Create a Solid Waste Management Plan for owned operations and establish waste reduction goals. | • Implementation of selective collection in the administrative unit, factories and distribution center. • Implementation of a waste management pilot project in six stages of the Santander Track&field Run Series. • Structuring the approval process for waste management suppliers. |
*Scopes 1 and 2.
In 2024, we formalized our Sustainability Policy, wich represents a
Significant step in consolidating pur social and anvironmetal
commitments. Click here.
Access our Reports:
